THE BRIEF
Football Survivor came to us with the brief that they wanted to increase brand exposure and active users for their football betting app.
OUR SOLUTION
Using our 16 highly engaged Football Twitter pages, we created an integrated campaign to encourage followers to participate in weekend competitions that ran in conjunction with the English Premier League matches. We used Our ‘Deluded Brendan’ account to run the main campaign, sharing and engaging with our other accounts.
We also manage the Football Survivor social channels and have grown Twitter, Instagram and Facebook channels significantly so that they have an increased voice in the digital space.
WHAT WE DELIVERED
Football Survivor significantly increased active users in the first 3 months we worked on their social strategy. We continue to work closely with FS to grow their presence.